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Business Badassery Podcast

May 29, 2023

Great question about how to define success in your business. This week's listener has a personal definition of success, which is  freedom and flexibility. This person doesn't want to work 40 hours a week but is curious to hear BB's thoughts about how that definition of success may or may not appear to current...


May 22, 2023

Evergreen funnels are a great way to secure passive income in your business. If it's a new term to you, 'Evergreen Sales Funnel' is a fancy way of saying an automated system that sells your product year-round, to your audience, in a strategic way. Our listener this week is launching a digital product, a...


May 15, 2023

Great question from a listener this week: "I'm launching a joint offer with another fellow business owner who is not a copywriter. She's a designer, and we'd love to know how to go about this. How do we combine our processes, invoicing, workflow, etc, in order to ensure we're delivering the best to our clients while...


May 8, 2023

We have a very special guest with us this week. Emma McMillan is someone we know quite well and truly admire and respect.

Emma believes everyone can write better. As a copy coach, she guides small business owners and others to connect authentically – and consistently – with their audience. A former teacher of 12...


May 1, 2023

This week's question is hugely relevant to both Amy and Kirsty: "How do you take a good chunk of time off your business without disappearing from your clients radar?" It can be an agonizing decision to walk away for a period of time, but is all that anxiety really worth it? Take a listen as we describe our experiences...