Sep 25, 2023
On this week's episode of Business Badassery we have a question from a desiger who specializes in creating PDF's as interactive tools. The product helps break down complicated processes into manageable steps and includes features like self-check quizzes and tool tips. It's a very useful product that makes people's "brains expolode" once they understand the value, but our listener doesn't have a large enough audience to sell the service.
So - the question is "My business overall runs on referrals, but I feel like I need I need to be more proactive in finding the audience for my interactive PDF's. I'm unsure of how to get in front of people who will need these and are willing to invest in a product like this. Where do I start?"
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