Dec 11, 2023
Dec 4, 2023
This week's listener has a very excellent question today. And it is this. "I'm working on list building at the moment and have lost God knows how many hours to research on what kind of download slash lead magnet to create. While the advice and sounds the thing I'm missing is real life examples. So I was wondering, would...
Nov 27, 2023
This week's listener has a question that reads like this. "It feels like everyone who's anyone has a sub stack at the moment. I love caps writing. And I'm a content writer by trade and wondering what strategic or business value there would be in starting one up, I'm torn between reviving my blog or starting a substack."...
Nov 20, 2023
This week's listener wants to know how many offers to have available for clients. We talk about offer ecosystems, how to decide what number makes sense, whether you should put the offers on your site, or keep them private and internal. There are a few things to keep in mind regarding your pricing and your potential...
Nov 13, 2023
Some online courses and programs requirean application. Is it a good idea to use one? We discuss why to use one and when and how Kirsty has used them in her programs as well as what you should be aware of, and why, if you decide to add an application to one of your offers.